« Home | News From The NAB »
Broadband Households and Presidential Preference Parallel
Leichtman Research Group, Inc., in their updated report, Broadband, Cable and DBS Across the US 2005, found that at the beginning of 2005 broadband penetration of households in the US stood at close to 29% nationwide. Significant state-by-state disparities in broadband penetration remain, however. While these disparities are largely related to variations in household income across the states, these differences are strikingly similar to the state-by-state splits in the 2004 presidential election.
* Eight states had broadband penetration over 35% - all voted for John Kerry in 2004
* Eleven states had broadband penetration at or below 20% - all voted for George Bush in 2004
* Cumulative broadband penetration in states that voted for Kerry was 33% - compared to 25% in states that voted for Bush
Overall Broadband Penetration
States voting for Kerry in 2004: 33.0%
States voting for Bush in 2004: 25.1%
US Overall: 28.6%
(Sources: Federal Communications Commission and Leichtman Research Group, Inc.)
Meanwhile...
According to Nielsen//NetRatings, two in five U.S. residents have broadband at home (42% as of last month) -- a 16 percent increase from the beginning of this year.
posted by Unknown @ Wednesday, September 28, 2005,