Internet Ad Spending Breaks 2000 dot.com Boom Record
5 years after the dot.com/tech industry bust in 2000 (post Y2K - remember that?), ad spending on the internet has roared in the last year. Internet ad spending increased 33% from 2003 to 2004, to nearly $10 billion, which is just less than half what the traditional/terrestrial radio industry brings in a year. Does this signal a return to pre-bust valuations and new upstarts?
Read the Industry Standard report on internet ad spending by clicking on the headline.
posted by Unknown @ Monday, May 02, 2005,
