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This Week's Searching
Superbowl commercials were the top search words last week, according to Google's Zeigeist Index. Makes sense. I bet you did a little Super Bowl ad searching online for yourself...or, at least someone emailed you the links and made it easier for you.
Super Bowl ads cost $2.5 million for a 30 second spot. That cost isn't really for just for the ad time. It's to generate buzz so people can watch online and pass it along to friends. Advertisers aim to entertain and connect the products with customers. Having customers distribute the ads for free is exactly what they want. THAT is modern viral buzz marketing.
And to post them onto blogs (Burger King, you can thank us with a Whopper coupon).
Oh, to view the ads, click here.
Or go here on aol.
For GoDaddy.com's ad (plus a look at all the "rejects"), click here
This week's top searches probably will be Olympics-oriented. We'll post them once you finish your searches.
Last week's other top searches:
2. Coretta Scott King
3. Groundhog Day (here on the East Coast, definitely more winter)
4. Superbowl
5. Mohammed Cartoon (since mainstream media won't publish it)
6. Jodie Sweetin (American Idol tryouts)
7. Oscar nominations
8. Heather Locklear (I still remember that poster on my dorm-room wall; Heather, call me...)
9. ufc
10. When A Stranger Calls (use the caller ID!)
11. Rolling Stones
12. Timothy Treadwell
13. State of the Union
14. Steelers
15. Nikki Cox (I still remember that poster on....)
Source: The Zeitgeist
posted by Unknown @ Monday, February 13, 2006,